NXP: LED lighting era is bound to come
Last week, the 15th International IC Conference & Exhibition (IIC-China 2010) was successfully concluded at the Shenzhen Convention and Exhibition Center. Optoelectronics News Network interviewed Chen Hao, the lighting product marketing manager of NXP Greater China. Chen Hao has analyzed the LED lighting industry with its rich lighting market experience and profound perspective, and predicted that the arrival of the LED era is not far off.
LED lighting era is bound to come, high-quality energy-saving lamps are still the best green energy-saving solutions in the short term
The era of incandescent lamps has passed, and governments have introduced timetables for incandescent deactivation, EU 2013, USA 2015, China 2017. Although the era of LED green lighting is bound to come, in the short to medium term (3-5 years) high-quality energy-saving lamps are still the best green energy-saving solutions, because energy-saving lamps can save 80% of electricity consumption, the price is only incandescent 6-8 times, the market can accept a relatively high degree, and the occupancy rate is currently about 20%.
The price of LED lighting is about 10 times that of energy-saving lamps, but the life of LED is 50,000 hours, the energy saving lamp is 6,000 hours, and the life of LED is 8 times that of energy-saving lamps. In fact, the price difference is not big. The advantage of LED lies in the control of light. More flexible and mercury free, more environmentally friendly. The current light effect is the same for the whole lamp, but the LED is developing rapidly, and the light efficiency is doubled in 18 months, even faster. In the near future, its cost and light efficiency will be much better than energy-saving lamps. Therefore, the LED lighting era will surely come, just a matter of time. In the transitional 3-5 years, the protagonist is a high-quality energy-saving lamp.
LED lighting industry will be a hundred flowers
LED lighting is a very personalized design, suitable for large enterprises and small businesses, not to say that LED lighting is only a few giants, others can not survive. Whether it is the Olympic Games or the Winter Olympics, LED lighting is used. LEDs offer great possibilities. Because LEDs have different colors and are controllable, they can be very beautiful. LEDs change the way lighting is done, not only in terms of light source, but LEDs eventually diversify the form of indoor lighting, and such diversification provides a very large space, so no company says it can dominate this market. The market is definitely a hundred flowers. This situation is actually very suitable for Chinese companies. As long as SMEs can be creative and able to find their own position in marketing, rather than just simple imitation, there must be market space, big fish have big fish, and small fish have small fish. Living space. If you can make a better marketing strategy, analyze the needs of customers more deeply, understand the positioning of products differently, and design a variety of products, it will be a situation of blossoming. Because of the diversification of the market, emerging companies have the opportunity to outshine the old lighting companies. As long as they have broader ideas and more promotion in LED lighting, they will eventually outperform the current lighting giants. Therefore, the winner of LED lighting is likely to be the growth of some small companies. This situation is also very benign. It is also reasonable for companies that only plagiarize to be eliminated by the market.
LED indoor lighting is already the first year of 2009
LED indoor lighting is the first year of 2009. In 2009, LED indoor lighting has more than 10 million sales. The retail price is calculated by 200 pieces. It has a market size of 2 billion yuan. If you are interested in this industry. Enterprises, if they don't enter now, will miss the opportunity. To be good in this industry, you need to expand the application field, have innovative ideas, not stick to the original model, or it will become a simple price war. The market is very broad, the key is to have a good marketing strategy, LED is not the same as traditional lighting, LED opens a new window.
NXP chip drive solutions help extend the life of the energy-saving lamp industry
Energy-saving lamps are a key focus of NXP's lighting drive products. A big problem with energy-saving lamps is that the quality of the products is mixed. Usually, the market says that the energy-saving lamp has a lifespan of 6,000 hours. It is not 100% of the lamps can achieve 6,000 hours, but the average life of the lamps can be 6,000 hours. The standards of the European Union, the United States, and China are all the same. Because the existing solution adopts many discrete device designs, each discrete device has a deviation, and the deviation is larger; together with the deviation of the lamp, the quality of the energy-saving lamp made can be expected to be unstable.
NXP's solution is to use chip-driven energy-saving lamps, and the stability has been greatly improved. With the lamp, at least 70% of the lamp life can reach 6,000 hours. And the efficiency is higher, the compactness is also better, which can ensure the beautiful design of the luminaire. The chip has a protection function. When it detects abnormality, it can cut off the current and improve safety. You can also add more features, such as deep dimming, fast lighting (making the lights faster to the normal use of brightness). Some mainstream lighting companies are pushing the concept of super energy-saving lamps, which is to improve performance, to extend the life of the industry, and compete with LED lighting. The NXP program can help extend the life of this industry.
About NXP:
NXP Semiconductors offers high performance mixed-signal (HPMS) and standard product solutions with its leading RF, analog, power, digital processing and manufacturing expertise. These innovative products and solutions are used in a wide range of automotive, industrial, consumer, lighting, medical, computing and intelligent identification applications. Headquartered in Europe, the company has 29,000 employees in more than 30 countries around the world.
LED Display controll system
For Led display screens, Linsn is one of most popular controll system. Almost every technician work with led display screens knows how to use it.
LED Display Control system is made up of hardware and software components and it mainly contains the following parts:
Sender card which is installed in the controlling PC/LED videoprocessor
Receiver cards which are installed in each cabinet of LED display
Hub cards which are also installed in each cabinet of the LED display
Accessories like fiber optic converter, multi-function card, etc
The DVI signal comes from the sender card in the controlling computer and is then given to the receiver cards in the LED display cabinets. If the input signal is from any other device such as a camera, DVD player, etc, then it is captured by the sender card installed in a small device called a LED Video Processor which is then given to the receiver cards in the LED displays.
Linsn Control System,Linsn Controller,Linsn Sending Card,Linsn Receiving Card
Shenzhen Priva Tech Co., Ltd. , http://www.privaled.com