The rearview mirror is undoubtedly the new "net red" product in the automotive aftermarket in 2015. Thanks to the relatively mature rearview mirror scheme and low market threshold, various types of enterprises have swarmed, although the entire market is extremely hot, but also This has led to a mixed market of rearview mirrors, fierce competition, and the price of the low-end market is also very powerful.
In the case of such opportunities and challenges, the in-vehicle intelligent solution provider, Shenzhen Yunzhi Yilian Technology Co., Ltd., entered the rearview mirror market and held the “Clouds†at the OCT Innovation Center in Shenzhen on February 24, 2016. Yilian Car Network Ecology Summit and Annual New Product Launch Conference." At the press conference, large-scale coffee gatherings, chip manufacturers, car networking hardware manufacturers, operators, O2O service providers, insurance companies, etc., the original plan of 400 people at the conference site came to more than 600 people. What kind of product is so much concerned? Yunzhi Yilian used the "walker" and "Wukong" two new rearview mirrors to raise the curtain of the battle for the Internet of Vehicles.
At the press conference, Liu Wei, CEO of Shenzhen Yunzhi Yilian Technology Co., Ltd., said that in the rearview mirror products, the market share of rearview mirrors using low-end small systems and Android+wifi module solutions accounted for about 90%. The manufacturers have been fighting hard, and the profits have been compressed to a very low level. The price of rearview mirrors using An+3G&WINCE is more than 1,500 yuan, which is not conducive to the popularity of rearview mirrors. To this end, Yunzhi Yilian launched a 3G 4-core intelligent rearview mirror solution known as the "butcher killer" - the walker. This product has a self-developed Yunzhi Orion power management system, which can achieve a 2 second speed boot, which greatly solves the problem of slow startup of the Android system. In addition, the low-cost 3G solution is conducive to the popularity of rearview mirrors, but it will further lower the relatively low-end 3G strap-on rearview mirror threshold, and will soon become the next solution. Battlefield.
Since it is predicted that 3G rearview mirrors will be killed again in the lower-end market, Yunzhiyi will have no other weapons. At the press conference, Liu Wei announced that Yunzhi Yilian has launched the high-end intelligent rearview mirror solution using the MT6735, the industry's first 5-mode 13-band 4G Netcom. “Wokong†has advanced functions such as cloud electronic dog and ADAS assisted driving, and the 4G speed experience provides a smoother experience for the functions of the Internet of Vehicles. The most important thing is that the Internet of Vehicles can only generate more services and value by relying on big data. Therefore, OBD, vehicle control, HUD, driving recorder and other in-vehicle intelligent hardware are occupying the entrance of the car, and want to become the "gateway" of the car. Thereby collecting more big data. Therefore, the emergence of Yunzhi Yilian's 4G solution can provide WiFi hotspots and help the rearview mirror to integrate OBD, HUD and other resources one step at a time, becoming the controller of big data. Yunzhi Yilian also hopes to cooperate with other car-based solution providers, "will build an open-loop ecology with an open mind." Liu Wei said at the scene.
The rise of the Internet of Vehicles is inseparable from the construction of the ecosystem. For example, to achieve "car networking", it is inseparable from the cooperation with operators. One of Yunzhi Yilian's partners, Zhang Ranqi, deputy general manager of China Unicom's Zhiwang Technology Co., Ltd., said that China Unicom can use its own communication technology capabilities to provide 3G/4G network fast matching technical support for the Internet of Vehicles, and to provide operational services. The ability to provide convenient billing methods and call center services can help improve user stickiness.
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