Zhou Xuejun: LED Midstream Opportunity under the Reconstruction of Lighting Supply Chain
Since the beginning of this year, the market demand for LED lighting terminals has increased rapidly, and the general capacity utilization rate of lighting companies is close to saturation. At the same time, it also drove the capacity utilization rate of the chips and packaging links in the upper and middle reaches to increase rapidly, and the overall trend of the industry is improving.
But at the same time, there are also many problems and reflections. There are both the quality of LED lighting that are reflected by the "quality gates", and the vicious competition of the whole industry caused by the capital of listed companies and the channel's dark war. There are also bankruptcies and bosses running. The industry is shocked and vigilant.
In addition to standardizing the product quality in the terminal market, how to build an efficient, complete and low-cost supply chain system is the key to establishing its core competitiveness.
Especially in the past few years, the LED industry has changed rapidly, and the supply and demand situation and price changes in all aspects of the supply chain have become the focus of special attention of LED companies.
On the morning of November 26th, the “Supply Chain Strategy†of the 2013 High-tech Conference, which was named by Jingke Electronics, debuted at the Guangzhou World Trade Center, including more than 500 LED CEOs and representatives of industry enterprises including G20 Summit members. In-depth discussion and exchanges on how to reconfigure the supply chain in the era of LED lighting applications, and strengthen cooperation between upstream and downstream industry chains.
Xiao Guowei, Managing Director of Jingke Electronics, Zhou Xuejun, Marketing Director of Philips Lumileds Asia, Li Jiansheng, Chairman of CDH Technology, and Liu Wei, Chairman of Yuanda Electronics, gave a keynote speech on packaging enterprise positioning, development of middle and upper reaches, and how to do a good job in the supply chain. He also had a round-table dialogue with Chen Bin, general manager of Zhonglong Transportation, and Ye Jianbo, general manager of Zhongheng Paiwei.
"LED has four of the most critical technologies: epitaxial materials, chip design, fluorescent materials, packaging. Fluorescent materials, packaging and packaging are closely related to the midstream industry." Zhou Xuejun believes that the package form has undergone very large changes, and this change is still Extended. In the future packaging, the products of all packaging factories are not developed by the middle and upper reaches, but are developed according to the needs of downstream customers, the need for performance, and the need for cost performance.
Zhou Xuejun said that the demand for lighting is also changing, and this demand is also affecting the middle and upper reaches. The lighting was originally illuminated on both sides, from top to bottom. But now it is space lighting, 3D lighting, trace back up, a lighting device needs to change color and light, in a very compact and small environment, which requires the lamp to be more compact. It is now part of the replacement phase and the second phase to the integrated lighting area. The third stage is to move towards the direction of intelligence.
Regarding the competition between the upstream and the upstream of the industry, Zhou Xuejun believes that this cannot escape the competition in technology, cost, scale, speed and talent. Of course, this competition also has competition in ethical and intellectual property protection.
But at the same time, there are also many problems and reflections. There are both the quality of LED lighting that are reflected by the "quality gates", and the vicious competition of the whole industry caused by the capital of listed companies and the channel's dark war. There are also bankruptcies and bosses running. The industry is shocked and vigilant.
In addition to standardizing the product quality in the terminal market, how to build an efficient, complete and low-cost supply chain system is the key to establishing its core competitiveness.
Especially in the past few years, the LED industry has changed rapidly, and the supply and demand situation and price changes in all aspects of the supply chain have become the focus of special attention of LED companies.
On the morning of November 26th, the “Supply Chain Strategy†of the 2013 High-tech Conference, which was named by Jingke Electronics, debuted at the Guangzhou World Trade Center, including more than 500 LED CEOs and representatives of industry enterprises including G20 Summit members. In-depth discussion and exchanges on how to reconfigure the supply chain in the era of LED lighting applications, and strengthen cooperation between upstream and downstream industry chains.
Xiao Guowei, Managing Director of Jingke Electronics, Zhou Xuejun, Marketing Director of Philips Lumileds Asia, Li Jiansheng, Chairman of CDH Technology, and Liu Wei, Chairman of Yuanda Electronics, gave a keynote speech on packaging enterprise positioning, development of middle and upper reaches, and how to do a good job in the supply chain. He also had a round-table dialogue with Chen Bin, general manager of Zhonglong Transportation, and Ye Jianbo, general manager of Zhongheng Paiwei.
"LED has four of the most critical technologies: epitaxial materials, chip design, fluorescent materials, packaging. Fluorescent materials, packaging and packaging are closely related to the midstream industry." Zhou Xuejun believes that the package form has undergone very large changes, and this change is still Extended. In the future packaging, the products of all packaging factories are not developed by the middle and upper reaches, but are developed according to the needs of downstream customers, the need for performance, and the need for cost performance.
Zhou Lujun, Marketing Director, Philips Lumileds Asia
Zhou Xuejun said that the demand for lighting is also changing, and this demand is also affecting the middle and upper reaches. The lighting was originally illuminated on both sides, from top to bottom. But now it is space lighting, 3D lighting, trace back up, a lighting device needs to change color and light, in a very compact and small environment, which requires the lamp to be more compact. It is now part of the replacement phase and the second phase to the integrated lighting area. The third stage is to move towards the direction of intelligence.
Regarding the competition between the upstream and the upstream of the industry, Zhou Xuejun believes that this cannot escape the competition in technology, cost, scale, speed and talent. Of course, this competition also has competition in ethical and intellectual property protection.
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