Pan Wenbo: Guangya spent 10 million to enter the network (Figure)
Managing Director of Guangzhou Guangya Messe Frankfurt Co., Ltd., Guangya Network Investor Pan Wenbo
On the eve of the opening of Guangzhou International Lighting in 2008, Guangzhou Guangya Exhibition Trade Co., Ltd., the organizer of the exhibition, officially announced a major news: it invested 10 million yuan to enter the network field. This is the first time that Guangya has expanded its industry beyond the exhibition industry since its establishment 14 years ago, investing in new e-commerce fields. In the era when the e-commerce industry is still impetuous and the return on investment is difficult to predict, why did Guangya make such a big decision? Guangwen network investor Pan Wenbo, how will this move go?
Guangya officially entered the network field
Reporter: Guangya invests in the field of e-commerce, which is not expected by the outside world. China's electronic network market seems to be prosperous, but it hides many uncertain factors, such as risks, bubbles, and return on investment. In China's lighting industry, there are also some industry websites that have made bold attempts, but the relative success rate is almost zero. In this environment, why do you choose to invest in the network?
Pan Wenbo: Guangzhou International Lighting Exhibition has been successfully held for 13 times, and the exhibition scale is already the first in Asia and the second in the world. In 2008, the exhibition area reached 110,000 square meters and more than 1,500 exhibitors. Up to now, Guangzhou International Lighting Exhibition has been familiar with and mastered the information database of more than 17,000 Chinese and foreign manufacturers, 200,000 overseas 173 countries and 530,000 domestic international lighting professionals. These professionals include: the government, associations, media, design institutes, engineering companies, decoration companies, lighting design companies, traders, terminal buyers, designers, scientific research institutions, distributors and other resources related to the entire industry chain. This resource platform is unique and unique to Guangya.
So, how to provide the industry with extension services other than exhibitions? How to make these resources continue to systematically serve the lighting industry? We think it is necessary and fully capable of building a valuable network platform, which is the investment of Guangya Company. The original intention of the Asian network.
Exhibition network resource sharing
Reporter: Can Guangya Network be regarded as an extension and supplement of the exhibition?
Pan Wenbo: From the analysis of the function and development trend of the network itself, we believe that it is a suitable opportunity to enter the network field now. The network itself has the characteristics of high efficiency, fast delivery, low cost, and timely information. It can promote the screening of industry information and improve the communication and timeliness of the industry.
Secondly, with the development trend of international networks, entering the network field is a necessity. The exhibition has its own characteristics. The time of the exhibition is fixed, and the network model just plays a good bridge role. Based on the exhibition, 365 The convergence of the day provides a comprehensive network platform for lighting and related industries.
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